Kylie Vermeiren
Participant 2023-2025
Singapore
This project was not only a professional milestone but also a significant step in my personal growth as a leader.
Role
Kylie served as APAC Expansion Lead for Bluecrux, based in Singapore.
Responsibilities
Her assignment began with four strategic pillars: conducting market research across key APAC countries, crafting a go-to-market plan, supporting client implementations, and developing a scale-up proposal for the region. Midway through the year, her focus shifted from exploration to execution. Kylie built brand recognition from scratch, organized regional events, contributed to the hiring of local team members in Singapore and Australia, and helped transition Bluecrux from market entry to operational presence in Asia.
How he benefited
How She benefited
The phrase ‘an MBA on steroids’ best captures how Kylie experienced the PAF year. “I became more confident in my abilities, gained clarity about what I enjoy and value in a job, and had the unique opportunity to explore a new market while failing fast and learning even faster—all within a supportive environment.”
The company -
Bluecrux
Founded in 2011, Bluecrux is a value chain consulting and technology company. Their experts and software help transform today’s supply chains into smart, efficient, fully integrated value chains. They believe that only true collaboration leads to innovation, at the intersection of their knowledge and their customers’ ambition. To link expertise with technology and problem with purpose.